Tan Sri Syed is our Chairman and has with him 40 years of business experience in integrated marketing as well as finance and management of multiple major corporations involved in investment holdings, marketing, automobile industry, banking industry, restaurant, entertainment and hotel business. Tan Sri Syed was formerly the Chairman of Southern Bank Berhad and Killinghall (Malaysia) Berhad. He was also the former Director of Southern Finance Berhad and AM Trustee Berhad.

He started his career journey in Petronas upon graduating with a Bachelor of Economics majoring in Accountancy from University of Tasmania, Australia. He had served in various positions in the Oil and Gas Company and rose to the Head of Northern Region before venturing into business as an entrepreneur. He currently sits on the board of several private limited and public companies.

Tan Sri Syed was appointed as the Independent Non-Executive Chairman of the Board of YLI Holdings Berhad since August 28, 2014. He was non-Independent Non-Executive Chairman of the Board between August 15, 2007 and August 28, 2007.

Through Venus Assets Sdn. Bhd., Tan Sri Syed has an interest in Nobu Restaurant Kuala Lumpur. Venus Assets Sdn. Bhd. are also the Developers of The Four Seasons Hotel Kuala Lumpur. Tan Sri Syed is a successful entrepreneur whose flagship companies include Concorde Hotels, The Four Seasons Hotel and Hard Rock Hotels & Café.

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